Business | Jonathan Ronzio

A BOLD START WITH BIG BRANDS

Given his unique background as an athlete, adventurer, and creative, Jonathan threw out the marketing playbook a long time ago. He’s worked with well-known brands such as Old Spice, Adidas, Design Pickle, and more, to create culturally relevant content that tells stories and inspires action.

Jonathan playing around with co-workers.

An Unconventional Approach

As the CMO and Co-Founder of Trainual, Jonathan does things a little differently than your typical B2B software company. Through Trainual’s personal, authentic, and candid approach to marketing, the company has built a passionate user base and is making a real difference in businesses worldwide.

Jonathan believes that most marketers get in their own way by focusing too much on specific strategies, best practices, or measurable outcomes. Now more than ever, marketers need to prioritize creativity and building brands that both entertain and educate audiences. His mantra? Don’t overthink it and don’t be afraid to test even the most outlandish ideas.

Recent CAMPAIGNS

Browse a few of the noteworthy campaigns from Jonathan Ronzio:

In the Media

Nine Tactics For Getting Your Business Noticed

Networking is at the core of a successful business. Creating strong relationships between a business and partners, investors, and customers is what helps propel a company toward success.

3 Non-Intuitive Marketing Strategies To Grow Your Business

As a part of my Marketing Strategy Series, I’m talking with my fellow marketing pros at the top of their game to give entrepreneurs and marketers an inside look at proven strategies you might also be able to leverage to grow your business.

How to Pivot Your Message, Keep Selling, & Gain Press

This webinar replay features a candid conversation between startup PR mentor Gloria Chou, Fundraising strategist Stephanie Sims, and Trainual CMO Jonathan Ronzio.

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If It’s Not Broken—Break It

Jonathan shares how he threw out the marketing playbook and started focusing on creating culturally relevant content and how you can too.

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How the Cast of The Office Helped Trainual Win 2,000 New Accounts

We talk about the creative ad campaign he and his team pulled together with three cast members from The Office (US) to promote their staff training software platform.

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Resiliency, Fear, Speed, and Unconventional Possibilities

Summarizing the scope of who Jonathan Ronzio is and what he has experienced is no small feat.

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“I wished my calendar realized that I’d been in meetings for 4+ hours and that I needed a break. Other people on my team felt the same way.

Something like BreakBot didn’t exist but it needed to, so I decided to build it.”

Take Back Your Time with BreakBot

While the pandemic-induced work-from-home boom might be great for business productivity, it’s undeniably awful for work-life balance. And even for bathroom breaks. For starters, people are having a hard time disconnecting at the end of the day. But they’re also having a hard time stepping away to grab a coffee or eat lunch.

The easy solution for preventing burnout? Taking a break! Specifically, a 15-minute break every 90 minutes, according to the American Psychological Association.

BreakBot by Trainual is the easiest way to finally get the break you deserve. It's a free Google Calendar add-on that automatically adds the breaks you need into your schedule. To use BreakBot, simply install the free add-on via Google Workspace.

Install breakbot

A Marketing Rebel